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Resources
- Blog
  
  Press Releases
  
  News
  
  Webinars & Events
  
  Reference Stories
  
  Corporate Responsibility
  
  ISO certificate
- ChatGPT vs Microsoft Copilot: Which Should You Use in Your Business?
  
  AI tools have advanced remarkably in recent years, becoming an integral part of everyday work. Among the most widely recognized solutions are ChatGPT, developed by OpenAI, and Microsoft's Copilot. Both significantly enhance efficiency, yet their applications differ greatly-particularly when it comes to internal use.
  
  READ MORE
  
  6 Reasons Why You Should Back Up Teams
  
  If you want to back up Teams, you should also back up Microsoft 365. There is no way around. People often think that once we use cloud applications and store our data there, we no longer need to worry about anything else.
  
  READ MORE
  
  Cyberattacks Don’t Spare Small Businesses
  
  It’s often assumed that smaller companies are less likely targets for cybercriminals than large organizations. But the reality is quite different. Read more.
  
  READ MORE
  
  How to Prepare for Cyberattacks?
  
  In the digital age, cybercriminals pose significant threats to organizations by exploiting vulnerabilities to access critical data. These attackers continuously seek weaknesses in digital security systems. In the constantly changing landscape of cybersecurity, organizations must be adequately prepared and responsive to address these threats effectively.
  
  READ MORE
  
  All blog posts
  
  Windows 10 End of Life - What It Means and How to Prepare for the Transition to Windows 11
  
  Microsoft has officially announced that Windows 10 will reach End of Life (EOL) on October 14, 2025. This means that after this date, Windows 10 users will no longer receive security updates, bug fixes, or technical support from Microsoft. If you’re still using Windows 10, you might be wondering: What does this mean for my computer? What are the risks? And how can I prepare for the transition to Windows 11?
  
  READ MORE
  
  How did an air traffic services company take business analytics to the next level?
  
  EANS is upgrading its data analytics with Power BI to ensure smooth and safe air traffic. New dashboards help management make faster and more accurate decisions, providing flexibility and accurate data visualization.
  
  READ MORE
  
  How to Create an Effective and User-Friendly Power BI Report
  
  A great Power BI report starts with clearly defining your goals and understanding your users’ needs. Once you’ve mapped these out, the next step is identifying your data sources and determining if the data needs to be structured or refined.
  
  READ MORE
  
  Data-driven management: how Power BI helps you make better decisions
  
  Have you ever felt like making decisions is like navigating a dark, unfamiliar room? You have an idea of where to go, but you lack certainty. Companies today have an incredible amount of data at their disposal, but simply having it is not enough – it is important to skillfully collect, analyze and extract valuable information from it. Growing workloads, new software solutions and the increasing need for effective reporting are forcing managers to look for smarter ways to interpret data.
  
  READ MORE
  
  Primend is recognized as the winner of 2023 Microsoft Estonia Partner of the Year
  
  Primend today announced it has won 2023 Microsoft Partner of the Year Award in Estonia. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology.
  
  READ MORE
  
  Cloud service focused companies Primend and Digifi will merge
  
  The purpose of the merger of Primend and Digifi is to be even more successful in the Estonian market by joining companies with similar service models and experienced specialists in their field in the environment of rapid growth. The merger will help Primend increase their physical presence in the Southern Estonian region to offer even higher quality and more personalized service to the existing and new customers. After the merger, Primend will have already 100 employees in the three Baltic countries.
  
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  Press Release | Primend and Bondora give desktop computers to two schools
  
  With the help of Bondora and Primend, Tallinn Free Waldorf School and Vändra Gymnasium now have 25 working desktop computers.
  
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  Press Release | Primend gives tablets computers to Ida-Viru Central Hospital
  
  Estonian IT company Primend OÜ gives tablet computers for implementation of activities under the stroke treatment development project of Ida-Viru Central Hospital.
  
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  All press releases
  
  Primend helped SYNLAB to gift tablets to general nursing homes
  
  Estonia’s largest medical laboratory SYNLAB is to gift tablets to nursing homes, helping their inhabitants communicate with their relatives.
  
  READ MORE
  
  Press Release | Primend and Iteraction to merge
  
  Primend has come to an agreement with an Estonian IT company Iteraction, to merge our businesses. The merger will support Primend’s expansion in Baltic cloud services market with an improved team and knowledge.
  
  READ MORE
  
  Primend is the Microsoft Partner of the Year 2020 in Estonia
  
  We are proud to announce that Primend has won the Microsoft Partner of the Year 2020 Estonia award.
  
  READ MORE
  
  Elering implemented remote work tool Microsoft Teams with the help of Primend
  
  During the past weeks, many companies have had to manage in a new situation where the former work habits had to be revised and due to the emergency situation, it was necessary to find possibilities for the employees to work at home as much as possible.
  
  READ MORE
  
  Copilot Licenses 50% Off Until the End of the Year
  
  Until December 31, you can purchase 10 Copilot licenses with a one-time annual payment at a 50% discount.
  
  READ MORE
  
  Monthly billing for Microsoft 365 Copilot annual term subscriptions
  
  A monthly billing option for annual term subscriptions of Copilot. Starting on December 1, 2024, customers who purchase annual term subscriptions of Microsoft 365 Copilot will have the option to pay on a monthly basis instead of making an upfront annual payment.
  
  READ MORE
  
  Microsoft price increase for monthly billing for annual term subscriptions from April 1, 2025
  
  Microsoft is introducing 5% price increase to the monthly billing plans for annual subscriptions – 1st of April, 2025. This change aims to continue providing customers with cash flow flexibility while maintaining the value and benefits of Microsoft services, thus Microsoft will standardize the monthly billing price for all new and renewing annual term subscriptions starting on April 1, 2025.
  
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  Teet Raudsep - CEO of Primend Group
  
  Teet Raudsep has been selected as the new CEO of the international IT services company Primend Group. He will begin the leadership of the company starting from December 2. The current acting CEO, Tõnis Tikerpäe, will continue to serve as a board member of Primend Group and its subsidiaries.
  
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  All news
  
  Important Microsoft 365 licensing changes in Europe
  
  Microsoft recently announced that starting October 1, 2023, it will be possible to purchase Microsoft 365 licenses without Teams
  
  READ MORE
  
  Primend is now a Microsoft Solutions Partner for Modern Work
  
  Microsoft Solutions Partner designation is a recognition program within the Microsoft Partner Network that acknowledges organizations for their expertise and capabilities in delivering Microsoft-based solutions to customers. The program aims to help customers identify and engage with trusted partners who possess the necessary skills, knowledge, and experience to effectively implement and support Microsoft technologies.
  
  READ MORE
  
  Microsoft announced important price changes
  
  On April 1, 2023, Microsoft will adjust Cloud services prices for EU, Norway and the UK for local currency fluctuations (FX Rates). Starting April 1, 2023, pricing for Microsoft cloud services will increase by +11%.
  
  READ MORE
  
  Security update for Microsoft Authenticator
  
  If part of your company’s security policy is to use Microsoft Authenticator, then know that change is coming to all users. The experience of using Microsoft Authenticator will change from approving notifications to number matching.
  
  READ MORE
  
  Webinar | Incredible Power Platform – make your life easier
  
  Highlights of the year! This April European Power Platform conference was held in Berlin and our dynamic trio of presenters would like to share highlighted news and topics mentioned there.
  
  READ MORE
  
  Webinar | How to grow your business with Microsoft Commercial Marketplace?
  
  Microsoft Commercial Marketplace is one of fastest growing digital sales channels. Learn why you should publish your app in Marketplace to gain visibility in other markets and gain new customers. Join our digital event on May 31st starting 10.00 and get familiarized with the benefits of transactable app publishing. Value proposition – what’s in it for me?
  
  READ MORE
  
  Webinar | Protect your identity with YubiKey password-free authentication
  
  An identity has long been not just a username and password, but must include an additional security layer to protect data and access to ensure data integrity.
  
  READ MORE
  
  Webinar | Migrate Your Datacenter to the Cloud with Azure Migrate
  
  Azure Migrate enables you to run assessment and migrate from VMware, Hyper-V and physical servers environment.
  
  READ MORE
  
  All seminars and events
  
  Webinar | What is the cost of cloud based analytics?
  
  Companies need to be able to seize new opportunities on the fly and make business-critical decisions quickly.
  
  READ MORE
  
  Webinar | Accelerate your transition to the cloud
  
  In this webinar, we will go through the steps involved in migrating workloads into the cloud with Azure Migrate.
  
  READ MORE
  
  Webinar | Trained AI for business tasks
  
  Microsoft has trained Cognitive Services AI to understand spoken and written content, to recognize people and emotions, and to make decision.
  
  READ MORE
  
  Webinar | How to collect data for business decisions
  
  Business decisions must be based on facts. Fact collection and reports generation are often tedious and time consuming.
  
  READ MORE
  
  BALTIC TRAVEL GROUP: Inese Avenīte | Board Member
  
  The collaboration between Baltic Travel Group and Primend began during one of the most challenging periods in the travel industry. The COVID-19 pandemic and, later, the war in Ukraine caused unprecedented disruptions, forcing companies to scale back budgets and rethink their strategies.
  
  READ MORE
  
  NOBE: Priit Nigols | Board Member
  
  NOBE’s collaboration with Primend began in November 2023, when NOBE needed to create an entirely new IT infrastructure.
  
  READ MORE
  
  Primekss: Santa Sauša | IT Process Lead
  
  The first step in organizing IT processes was providing Primend’s technical support service, which ensures timely problem resolution and prompt handling of issues. The primary focus in the continued collaboration between the two companies is to enhance automation and security processes, fully utilizing the tools available in the Microsoft environment.
  
  READ MORE
  
  MAXIMA: MAXIMA – HR department
  
  One of the benefits of choosing Primend as the IT partner for the HR department is the confidence that Primend experts will find the most suitable solutions for each company, recommending how to wisely and fully utilize the existing infrastructure base.
  
  READ MORE
  
  All Reference Stories
  
  ZAB Dalderis&Repšs : Agris Repšs | Sworn Attorney/Partner
  
  One of the important success factors in solving and developing IT issues is the informal, honest communication-oriented cooperation between the two companies. Such an approach strengthens the collaboration, allowing for a more successful and operational exchange of ideas, problem situations, decision-making and joint projects.
  
  READ MORE
  
  Baltika Group: Ahti Laansoo | IT Manager
  
  Baltika Group celebrating its 95th anniversary this year is a fashion company with a long history operating in the Baltic countries, that started to work with Primend in 2021 as an organization with about 170 employees at the time.
  
  READ MORE
  
  Elvi: Igors Indriksons | IT manager
  
  Since IT-related matters closely affect the daily operations of the stores and such critical business processes as inventory management and product orders, ELVI decided to hire professional help. In December 2021, ELVI started cooperation with Primend, and within a couple of months, the main IT infrastructure issues were promptly and efficiently reorganized.
  
  READ MORE
  
  Veho Baltics: Siim Susi | Head of IT Baltics
  
  The first step in the cooperation was a comprehensive audit of Veho SIA: it included mapping of all the hardware and software used in the company and interviews with all the employees to find out the most critical sore points for the users. All the network equipment, security settings, age of the equipment and connections were also checked, as well as server hardware, platforms, operation systems and links. After the IT audit, a report was issued where the tasks were prioritized, starting from the most mission-critical ones. The report identified that the server park of the company was in
  
  READ MORE
  
  Corporate Responsibility
  
  From the very beginning Primend’s goal has been to improve the quality of life of our people, our clients and the communities where were we operate, thus the initiative Primend For was established.
  
  READ MORE
  
  ISO certificate
  
  ISO certifications cover all services provided by Primend in Estonia, Latvia, and Lithuania.
  
  READ MORE
- Featured news and events
  
  Webinar | Incredible Power Platform – make your life easier
  
  Highlights of the year! This April European Power Platform conference was held in Berlin and our dynamic trio of presenters would like to share highlighted news and topics mentioned there.
  
  Blog
  
  ChatGPT vs Microsoft Copilot: Which Should You Use in Your Business?
  
  AI tools have advanced remarkably in recent years, becoming an integral part of everyday work. Among the most widely recognized solutions are ChatGPT, developed by OpenAI, and Microsoft's Copilot. Both significantly enhance efficiency, yet their applications differ greatly-particularly when it comes to internal use.
Services
- IT Support Services
  
  IT Security
  
  Microsoft Teams
  
  Linux server management service
  
  Network solution as a service
  
  Microsoft Cloud Services
  
  Cloud Security
  
  Primend Cloud 2.0
  
  Azure
  
  Business Analytics
  
  Other Services
  
  Trainings
- IT Support Services
  
  Helpdesk, User support, PC/server and network support, Azure and O365 public cloud support, M&A support
  
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  User support service
  
  The purpose of the service is to provide quick and high-quality IT support to clients both by phone ...
  
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  Support for servers and server services
  
  The service is aimed at offering quick and high-quality service both for Windows and Linux servers.
  
  READ MORE
  
  IT Manager and consultation service
  
  The service is designed for medium-sized companies (up to 250 users) that do not have their own IT ...
  
  READ MORE
  
  Support for consolidation and connection of systems
  
  One of the most important things is to take the IT systems that keep the business running to ...
  
  READ MORE
  
  Customer service and IT support for the Baltics
  
  We have fully integrated all Baltic teams as one, and we oﬀer support with the same values, helpdesk, ...
  
  READ MORE
  
  Enterprise Support
  
  We offer support for enterprises if you have business-critical systems that require special attention and maintenance.
  
  READ MORE
  
  Frequent requests and solutions
  
  The most frequently asked questions and answers to them.
  
  READ MORE
  
  Information about increasing IT-awareness
  
  Cyber security begins with every user’s behaviour on the Internet. Here are the most important things to remember.
  
  READ MORE
  
  IT Security
  
  The cornerstone of organizations is their data, which may include confidential information, customer data, intellectual property, and more. ...
  
  READ MORE
  
  Primend Shield - Cyber Incident Monitoring and Management Service
  
  Primend Shield's centralized Security Information and Event Management (SIEM) system collects security event evidence from servers, computers, firewalls, and ...
  
  READ MORE
  
  CISOaaS - Assessing and developing information security maturity level
  
  The service helps to gain a comprehensive understanding of various information systems and applications, as well as the ...
  
  READ MORE
  
  M365 Premium
  
  M365 Premium - Best for businesses that require secure, remote work solutions with everything included in Business Standard, ...
  
  READ MORE
  
  M365 Back Up
  
  The backup service is based on VEEAM technology. It provides a possibility for backup of all the Office ...
  
  READ MORE
  
  Backup for Servers
  
  Primend offers backup service from your data centre to Primend Clolud environment. The data are zipped with Veeam ...
  
  READ MORE
  
  Microsoft Teams
  
  Accomplish more together across work, school, and life with Microsoft Teams. Get your team on the same page with ...
  
  READ MORE
  
  Teams Rooms for Microsoft Teams
  
  We are your go-to destination for revolutionizing your business meetings with the cutting-edge Microsoft Teams Meeting Room solution. ...
  
  READ MORE
  
  Personal productivity assistant Lenovo ThinkSmart View
  
  ThinkSmart View is smarter technology that will completely change how your employees work from the moment they start ...
  
  READ MORE
  
  Logitech - Microsoft Teams Video Conferencing Solution
  
  Logitech Video Collaboration Solutions for Microsoft Teams include everything you need for an efficient, productive meeting whether in ...
  
  READ MORE
  
  Meeting room solution support
  
  Automatic update set-ups for operation systems and Teams app. Manual monthly/quarterly version updates of additional devices (cameras, speakers, microphones). Device ...
  
  READ MORE
  
  Linux server management service
  
  The monthly management service includes: Identification of software and hardware faults; Monthly updating of the server software. Requires ...
  
  READ MORE
  
  Network solution as a service
  
  A secure and quick network solution that operates unnoticed at the background is the foundation for seamless work ...
  
  READ MORE
  
  Microsoft Cloud Services
  
  Microsoft 365 provides an all-inclusive solution to businesses in all sizes who seek to enhance your productivity and ...
  
  READ MORE
  
  Microsoft 365 Business packages
  
  Microsoft 365 is an integrated plan that includes solutions such as Windows 11, Office 365, and Enterprise Mobility ...
  
  READ MORE
  
  Microsoft 365 Security
  
  While consuming cloud services, it is vital that all security measures are in place. Otherwise, it poses serious ...
  
  READ MORE
  
  Office 365
  
  Office 365 provides team collaboration and video conferencing in addition to a large mailbox and a terabyte of ...
  
  READ MORE
  
  Microsoft Copilot
  
  Copilot is available for businesses of all sizes, and every company has an equal opportunity to elevate its ...
  
  READ MORE
  
  Microsoft 365 Licenses Optimization and Secure Score
  
  Primend is introducing a service aimed at optimizing your Microsoft 365 licenses and enhancing your security posture. This ...
  
  READ MORE
  
  Cloud Security
  
  Primend is partnering with Microsoft to provide reliable and secure cloud services.
  
  READ MORE
  
  Primend Cloud 2.0
  
  Primend Cloud is your choice if your on-premise solution is no longer sufficient. Some workloads just need a ...
  
  READ MORE
  
  Azure
  
  Transform the datacenter with Azure - Deliver a resilient, elastic infrastructure in your datacenter, in the cloud, or ...
  
  READ MORE
  
  Primend Azure Support
  
  Take advantage of highly available, scalable, and secure cloud infrastructure with Azure — and only pay for the ...
  
  READ MORE
  
  Azure for developers
  
  Moving to a modern cloud platform such as Microsoft Azure helps smaller software development companies level the playing ...
  
  READ MORE
  
  Business Analytics
  
  We help companies develop reporting systems that take into account the performance of employees and provide them with ...
  
  READ MORE
  
  Business Intelligence
  
  Making decisions is hard. It is even harder when an organization grows, and every decision affects many people. ...
  
  READ MORE
  
  Budgeting in Power BI and Office 365
  
  Every company that is setting targets, must measure performance from time to time to evaluate whether they are ...
  
  READ MORE
  
  Other Services
  
  Through our portfolio we have the capability to deliver a broad range of services and solutions to meet ...
  
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  Cloud Service for Entrepreneur
  
  Primend has good experience that enables us to build IT systems and business processes correctly and sustainably. Those ...
  
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  Trainings
  
  Here you can find our various training courses. Training can be conducted both on-site and virtually. Register for ...
  
  READ MORE
  
  Microsoft 365 Basic Training
  
  Microsoft 365 Basic Training: Outlook, MS Teams, OneDrive, SharePoint.
  
  READ MORE
  
  Introductory Training for Microsoft Teams
  
  Microsoft Teams training plan: General recommended settings for Microsoft Teams, Principles of creating teams and channels in Microsoft ...
  
  READ MORE
  
  Advanced Training for Microsoft Teams
  
  Microsoft Teams training plan: Detailed overview of Microsoft Teams settings and personalization options, Notification settings in Teams, Good ...
  
  READ MORE
  
  Microsoft 365 Copilot Training
  
  Microsoft 365 Copilot is an AI-powered tool integrated into Microsoft Office products (such as Word, Excel, PowerPoint, Outlook), ...
  
  READ MORE
  
  Cyber Security Training
  
  The purpose of the training is to introduce different cyberattack methods. By knowing these an organization can prevent ...
  
  READ MORE
  
  Cyberattack Simulation
  
  Cyberattack simulation allows you to launch realistic attack scenarios that help identify and locate vulnerable users before a ...
  
  READ MORE
  
  Microsoft OneDrive Training
  
  Microsoft OneDrive is a cloud service platform that allows users to store and sync documents, providing easy access ...
  
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  Microsoft 365 Cloud Environment Security Training for IT Administrators
  
  Microsoft 365 cloud environment security refers to the set of practices, tools, and technologies designed to protect the ...
  
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  Microsoft Applications Trainings
  
  Microsoft offers a variety of applications to enhance workflow and team collaboration, such as Planner, To-Do, Loop, Bookings, ...
  
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- Featured services
  
  IT support services
  
  Microsoft Copilot
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